Victoria Arduino, a worldwide leader of professional coffee machines and grinders, will be exhibiting a host of exciting experiences at London Coffee Festival from April 20th to April 23rd.

Not only will you be able to see a variety of machinery showcasing new technologies, materials, and experiences especially for the festival at stand H07 - the brand will also present a live experience of PureBrew Coffee along the way.



The Pure Brew Live Experience.
Victoria Arduino will present mini-sessions packed full of knowledge to inspire new possibilities and experiences for business and baristas. PureBrew is the new method of coffee extraction without pressure from a traditional machine. This technology, combined with the new, patented conical, double-mesh filter, allows the user to offer a new way to taste coffee, always keeping the simplicity and speed of the brands' machines. Switching from espresso mode to PureBrew mode is very easy, allowing baristas, even with little experience, to offer a high-quality product. The more experienced barista can work with the machine to find the ideal setting to extract the best flavors from one or more types of coffee. The genius of PureBrew is creating new and innovative methods to push the client out of their comfort zone and try new extraction techniques and different varieties of coffee.

Pure Brew is also perfectly matched with Coffee Mixology, a refined practice to create an intimate and complete multi sensory tasting experience. PureBrew opened the doors to the world of mixology where barmen now have access to coffee and tea to test the limits and create unique and creative drinks. Mixology, as gourmet cuisine is for the food world, is a great opportunity for Victoria Arduino to present the possibilities of PureBrew to its partners and coffee lovers worldwide.

Find out more and see the full line-up here.