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EPISODE 5
In this episode, Katherine Swift, founder of OMGTea, and Brendan Olley, co‑founder of Shed, discuss the purpose‑driven origins of their businesses and the realities of building authentic brands in the wellness and specialty coffee worlds.
Katherine shares how OMGTea was born from her mother’s cancer diagnosis and her discovery of matcha’s powerful health benefits, while Brendan reflects on the growth of Shed from a creative co‑working community into a multi‑site coffee and studio brand.
Together, they explore the rise of matcha, the pressures of founder life, sustainable growth, and staying true to their values.
A warm, insightful conversation about passion, purpose, and building businesses with heart.
If you’re a coffee lover, café owner, or a creative thinking about starting something of your own, this episode offers grounded insight, real‑world experience, and plenty of inspiration from two founders who’ve lived it.
This podcast is brought to you by the London Coffee Festival — discover more at https://www.londoncoffeefestival.com/
Recorded at Hermanos Colombian Coffee Roasters - Muro Aldgate location.
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