New for 2026, The Demo Bar is where the industry’s most exciting makers, creators and innovators step out into the spotlight.
Get up close with the gear and the brands behind them - expect coffee cuppings, machine demos, brewing demos, matcha tutorials and much more!
Whether you're a seasoned pro or a curious newcomer, the Demo Bar is your playground for learning, tasting and discovering what’s next.
Take a look at who we've got lined-up so far:
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11:30 - 12:00
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Demo Bar( Your local time: - )Join Kurt, Founder at Volcano Coffee Works and discover how smart brewing meets great coffee in this live xBloom demonstration. Explore how key parameters - from grind size and dose to brew ratios, te …
12:30 - 13:00
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Demo Bar( Your local time: - )Step inside the world of elite latte art as Lorenzo Pataffio, the UK Latte Art Champion leads a masterclass using Califia Farms’ alt‑milks. Watch championship‑level pours up close, learn techniques fo …Presenter
14:30 - 15:00
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Demo Bar( Your local time: - )Join Katherine Swift, Founder of OMGTeas, for an immersive matcha masterclass where you’ll learn the art and science behind creating the perfect cup of matcha. Guided by an expert, this session covers …
10:30 - 11:00
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Demo Bar( Your local time: - )Join Lena from Crosby Coffee for a hands‑on brewing demo that puts two much‑loved Hario brewers head‑to‑head: the Switch and the Neo. This session explores how immersion and percolation styles impact …
11:30 - 12:00
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Demo Bar( Your local time: - )Discover the depth and diversity of Scotland’s specialty coffee scene in this guided cupping session featuring a curated selection from Scottish roasters. Together, we’ll taste, compare, and discuss c …
13:30 - 14:00
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Demo Bar( Your local time: - )Join Katherine Swift, Founder of OMGTeas, for an immersive matcha masterclass where you’ll learn the art and science behind creating the perfect cup of matcha. Guided by an expert, this session covers …
14:30 - 15:00
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Demo Bar( Your local time: - )Join Freda from Origin Coffee and three-time Olympian Jodie Williams for a guided cupping that dives deep into flavour, provenance and what truly makes a coffee stand out in the cup. Together, Freda a …
15:30 - 16:00
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Demo Bar( Your local time: - )Selecting the right burr grinder can transform your coffee experience and WPM is here to help you make the perfect choice. In this tutorial, WPM break down the key differences between flat and conical …Presenter
10:30 - 11:00
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Demo Bar( Your local time: - )Join Katherine Swift, Founder of OMGTeas, for an immersive matcha masterclass where you’ll learn the art and science behind creating the perfect cup of matcha. Guided by an expert, this session covers …
11:30 - 12:00
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Demo Bar( Your local time: - )Learn how the Switch brewer transforms a familiar drink into something new, where the brightness of citrus in Long Explorer Blanco Tequila meets the depth of a Switch-brewed coffee. This session explo …
16:00 - 16:30
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Demo Bar( Your local time: - )Mastering latte art begins with one essential tool: the milk pitcher. In this WPM tutorial, we guide you through how to choose the right spout shape to suit your pouring style, skill level, and latte …Presenter
17:00 - 17:30
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Demo Bar( Your local time: - )Discover the art of fresh, delicious cold brew with this hands on tutorial featuring Toddy - the cold brew system trusted for decades by cafés and home brewers alike. Whether you’re new to cold brew o …
10:00 - 10:30
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Demo Bar( Your local time: - )Curious about making better coffee at home but not sure where to start? Join Founder of Listen, Olympian and coffee enthusiast Jodie Williams at the for an interactive session designed for beginners. …
11:00 - 11:30
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Demo Bar( Your local time: - )Take full control of your espresso with the power of pressure profiling. In this WPM tutorial, you’ll learn how to unlock the advanced pressure‑profiling capabilities of the WPM PRIMUS machine, giving …Presenter
12:00 - 12:30
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Demo Bar( Your local time: - )Join British/Japanese author and food writer Erin Niimi Longhurst for a session outlining the ways in which matcha benefits your wellbeing and health, as well as addressing the top misconceptions and …Presenter
14:00 - 14:30
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Demo Bar( Your local time: - )Join the Allpress team for a practical cupping session focused on how blends are built. Taste each coffee used in one of our signature blends on its own, then cup the final blend to see how each compo …